The Aradius Group Blog

What is brand loyalty, and how does it benefit your company?

What is brand loyalty, and how does it benefit your company?

4 MIN READ

You’ve used a cell phone from the same company for years, but now it’s time for an upgrade. You have no complaints with the company, the phone has been reliable and customer service has been great every time you needed them. You decide you’d like to stay with this phone brand, so you’re going to purchase the upgraded[...]

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Aradius Group celebrates 165 years in business

Aradius Group celebrates 165 years in business

1 MIN READ

With deep history within Nebraska, Aradius Group is more than just a printer. Starting as a newspaper printer in 1858 known as Nebraska Republican, to a print shop in 1890 known as Omaha Printing Company, and now a successful printing company with the latest technology to provide clients with the best solutions[...]

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What you need to know about mail sizes

What you need to know about mail sizes

4 MIN READ

Ready to start mailing pieces but overwhelmed by all the different mail sizes and information out there? Don’t worry, you’re not alone. There’s a lot to know when you’re getting started but we want to make sure you have everything you need to send mail pieces that are cost effective and useful to your business and[...]

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4 ways to get the best postage rates on your mailer

4 ways to get the best postage rates on your mailer

2 MIN READ

Often when you’re starting a direct mail campaign you’re focused on the design and content you want to include in your piece. This can sometimes mean you forget about one of the costliest parts of a campaign: postage. Don’t stress though, we’re here to break down a few steps you can take to ensure you’re saving the[...]

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Top 10 mailer design templates for your company

Top 10 mailer design templates for your company

3 MIN READ

Are you starting a direct mail campaign soon and looking for the best mailer design templates for your company but not sure where to start? Look no further! We have a breakdown of the top 10 mailer templates that help you save money and extend your marketing dollar.

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5 questions to ask a printing company

5 questions to ask a printing company

2 MIN READ

Looking for a printing company to team up with for all of your projects? If so, you’re in luck! There are thousands of printing companies to pick from now, but you need to make sure you’re doing your research before you pick one. Let’s discuss a few questions you should go over with a potential printing company to[...]

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How the right mail format can help your business

How the right mail format can help your business

3 MIN READ

Have you ever looked at your campaign budget to see that postage accounted for over 50% of it? That may catch you by surprise if you aren’t anticipating it! If that’s you, you may be looking for a way to keep postage costs down going forward. Let’s breakdown how using the right mail format can help keep costs down and[...]

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What is web to print?

What is web to print?

4 MIN READ

Are you looking for a way to make sure your business keeps brand top of mind, and has high quality print jobs? Web to print is probably a resource you’d benefit from! It’s perfect if you’re looking for a way to create and manage your marketing assets in one place. 

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How does marketing distribution work? + [Free Print File Guideline]

How does marketing distribution work? + [Free Print File Guideline]

3 MIN READ

Are you a company that tends to use the same types of print materials over and over again? Think brochures, business cards and postcards. If so, you may be looking for a way to simplify your current process of making sure those products are always ready to go. The days of not having the ability to print your materials[...]

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Why you should be using Every Door Direct Mail

Why you should be using Every Door Direct Mail

2 MIN READ

If you’ve stumbled across a blog titled “Why You Should Be Using Every Door Direct Mail” then you’re probably looking for benefits of adding the program to your business. We’re here to break down some questions you may have and explain how your company could use EDDM in future direct mail campaigns.

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